Butter Chicken sâuçá
[Washington, DC – December 2, 2009] What do you get when you cross an international businessman and world traveler with a high-tech kitchen on wheels, and a menu of foods from around the globe? The answer is Sâuçá; the most sophisticated mobile restaurant concept ever developed, on target to start navigating Washington, DC streets and feeding hungry patrons in the New Year.
Sâuçá (www.eatsauca.com) is more than a mobile restaurant – it’s a unique new global lifestyle brand that combines great food, travel, music, design, technology and fun. Created and run by Washington, DC resident Farhad Assari, now the official ‘Ambasador’ of the Republic of Sâuçá, his new concept is about enjoying delicious, healthy, global foods in new and exciting ways – served from a high-tech vehicle loaded with Wi-Fi, a LCD flat screen, a sound system, and even a pay phone to make international calls with Sâuçá tokens.
Toffle w/strawberry & whipped cream
Assari has taken his own travel and ‘no reservations’ food experiences from around the world and raised street food to the next level, with a globally inspired menu that will travel across DC. “The Sâuçá brand is more than just serving amazing food from the Sâuçámobile, it’s about interacting on many levels with our guests,” says Assari. “We’ll connect to them directly on the street with our uniquely designed and graphically enhanced vehicle, but we’ll also connect to them virtually, through the technology, such as the web site, our FaceBook, Twitter and Yelp pages, through mobile phones and through our virtual video and audio feeds streaming from www.eatSauca.com. This is the ultimate example of social media anytime, anywhere!”
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